Customer Insights Research

We perform unbiased, in-depth voice of customer research to guide your product roadmap and go-to-market strategies more effectively.

Voice of Customer

High fidelity research that captures B2B client feedback to inform critical business decisions and strategies.

A trade show booth featuring a large installation resembling a pair of oversized hands positioned above. The booth is branded with the name 'BOWA' and several display cases with products are illuminated in the background. Several individuals are present, engaging in conversation and looking at the exhibits.
A trade show booth featuring a large installation resembling a pair of oversized hands positioned above. The booth is branded with the name 'BOWA' and several display cases with products are illuminated in the background. Several individuals are present, engaging in conversation and looking at the exhibits.
Expert Interviews

Key Opinion Leader and expert interviews across a range of technical, medical and non-profit fields, including interviewee recruitment when needed.

Program strategy, recruitment and other support to get your pilot program off the ground and build client references for go-to-market success.

Pilot Program Development
Two people engaged in a discussion in front of a whiteboard. The whiteboard has sticky notes with various categories like 'User-Generated Content' and 'Engagement', each with subcategories noted beneath them. One person holds a marker and an eraser, while the other listens attentively.
Two people engaged in a discussion in front of a whiteboard. The whiteboard has sticky notes with various categories like 'User-Generated Content' and 'Engagement', each with subcategories noted beneath them. One person holds a marker and an eraser, while the other listens attentively.
A trade show or exhibition setting featuring a booth with a large sign displaying the brand 'DOVPO'. A woman in a white outfit is interacting with a man in a suit, while other people are seated in the background. There is a product display case and marketing materials visible.
A trade show or exhibition setting featuring a booth with a large sign displaying the brand 'DOVPO'. A woman in a white outfit is interacting with a man in a suit, while other people are seated in the background. There is a product display case and marketing materials visible.

Additional Services

A group of five people sit around a dark wood conference table in discussion. They appear to be engaged and attentive, with one individual speaking and others listening intently. The group includes both men and women dressed in business casual attire. The background is a plain, light-colored wall.
A group of five people sit around a dark wood conference table in discussion. They appear to be engaged and attentive, with one individual speaking and others listening intently. The group includes both men and women dressed in business casual attire. The background is a plain, light-colored wall.
Opportunity Assessment

B2B market segmentation and sizing to support business planning.

Several people are gathered in what appears to be a trade show or convention setting. They are standing near a display counter with products and packaging. The background features signage with the text 'DOVPO' and a website address. One person is holding shopping bags, and others appear to have casual conversations, giving a social atmosphere.
Several people are gathered in what appears to be a trade show or convention setting. They are standing near a display counter with products and packaging. The background features signage with the text 'DOVPO' and a website address. One person is holding shopping bags, and others appear to have casual conversations, giving a social atmosphere.
Conference programming

Building memorable conference narratives with the right topics and expert speakers.

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Insights

High fidelity voice of customer research for better informed business decisions.

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